@lizayakunina.art
rus
Hello!
I'm Liza Yakunina
visual designer & art director
art direction • web design • visual identity •
event design • scenography • art direction
• art direction • web design • visual identity • event design • scenography • art direction • web design • visual identity • event design • scenography • presentations
• art direction • web design • visual identity • event design • scenography • art direction • web design • visual identity • event design • scenography • presentations
Web design
Projects
I develop website designs tailored to any task, from one-page landings to large-scale projects. I work both independently and within an established brand identity, covering the full cycle — from initial structure and visual concept to final launch.
СКОРО
Branding
Visual identity
YouTube
Logofolio
Events & Spaces
I create visual concepts for events and venues — from the initial idea and identity to on-site design and all supporting materials. I work both from scratch and within an existing brand, shaping a cohesive image of the event.
Clients
Services
Work on any project begins with an interview. At this stage, we create a technical brief, agree on timelines and budget, then sign a contract and proceed to implementation.
Processes
Web Design
Branding
Events
Scenography
— collecting references and website examples, defining the visual direction in design

— website structure / prototype
Visual Concept Development
1
— developing the concept for the website’s main page

— approving the design and applying it to the rest of the pages
Design
& Visualization
2
— transferring the desktop version of the website to the Tilda platform with full adaptation for all devices

— adding animations
Layout & Website Animation
3
— integrating necessary website functionality

— publishing the website

— handover for use / transferring site ownership
Setting up and Launching the website
4
— collecting design references and examples, creating a moodboard, defining the visual direction

— website structure / prototype
Visual Concept Development
1
— exploring several concept directions

— selecting one version and creating a detailed final design
Design
& Visualization
2
— developing all remaining materials and required formats
Project
Completion
3
— compiling all materials and information into a single file/presentation with guidelines for proper usage
Brand Identity Guidelines
4
— сollecting references and examples of similar spaces, defining the visual direction

— сreating a moodboard, conveying the atmosphere
Visual Concept Development
1
— creating the design on the main material (e.g., key visual)

— approving the design and applying it to the rest
Design
& Visualization
2
— preparing materials for implementation

— preparing briefs for the team (if necessary)
Preparation / Supervision
3
— communicating with production

— on-site presence and quality supervision of project implementation
Implementation Supervision
4
— collecting references and ideas, defining the visual direction

— creating a moodboard, conveying the atmosphere

— presenting the idea in a presentation
Visual Concept Development
1
— analyzing the space

— developing the concept and sketching one scene

— approving and illustrating the remaining scenes
Idea Visualization & Artwork
2
— sourcing and creating (or supervising) the necessary materials for set design and interactions

— preparing all additional materials (posters, programs, web materials)
Implementation & Production
3
— moving and arranging all set pieces

— testing during rehearsals and attending performances for observation
On-Site Implementation
4
Landing Page

Multi-Page Website

Logo

Branding

Space / Event Design

Design of a Single Material

Scenography

Consultation
from $2,000

from $3,300

from $660

from $1,050

from $2,000

from $130

from $660

from $65
We agree on the budget and timeline for each stage of work to ensure a transparent and comfortable process.

Payment is divided into two parts:
– 50% advance before the project starts
– 50% final payment upon project completion

If the project lasts more than two months, payments are distributed in stages.
Prices
Resume
Visual designer and art director with over 7 years of experience. Graduated from the British Higher School of Art and Design, completing the “Product Design” course. Studying at BHSAD gave me the confidence to take on complex projects, dive deep into details, and deliver high-quality results on time. In design, I value structure, clarity, and meaning in every detail.
2014 – 2018
British Higher School of Art & Design, Product Design, First Class
2022
Bang Bang Education
Process management in the creative industry

2020
Tilda
Course PRO

2022
Bang Bang Education
UX research

Extra education
2012- 2013
Cambridge School of Visual & Performing Arts, CATS

2008-2011
Art school
Education
Сreating brands from scratch, redesigning existing ones, and designing websites, landing pages, and brand elements. I also develop ideas from concept to implementation, create event designs and scenography, and prepare client presentations.
Developing company branding, designing internal and external websites, preparing materials for production, coordinating with contractors, presenting and defending creative ideas, collaborating on cross-department projects, and managing exhibition setups.
Developing branding and visual identity for brands and companies, designing websites, communicating with clients, and presenting work.
Collaborating with the senior designer, creating sketches, 3D modeling and renderings, and preparing materials for presentations.
Working under the supervision of a senior designer, assisting with graphic creation, photo retouching, and preparing materials for presentations and print.
Experience
Senior Designer
Freelance Art Director & Visual Designer
Компания т8
Megadesign.pro
Unite agency
7-agency
100+ projects
2017 – Present
2021 – 2024
2018 – 2020
2017 – 2018
2016
(3 months)
Graphic & Web Designer
3D-designer (BTL)
Junior Designer (Internship)
© 2025 All rights reserved.
Tell me about your project
Share a few details about your idea, and I’ll get back to you with the next steps.
TEDx Krasnaya Polyana
Art direction
Development of event concepts
Event decoration
Maintaining social networks
Web design
Design merch collection
TEDxKrasnayaPolyana is not only an opportunity to hear and understand something new for yourself, but also to find like-minded people and discuss all this with them, receiving a huge number of bright inspiring emotions.

Offline/online format

Task: to develop and implement concept ideas for several events


Result:
10 675
number of registrations

150 000+
number of views of VK broadcast at the end of the broadcast

9 311/2 240
number of views on Youtube at the end of the broadcast, after 5 days
Japanese fast food. The philosophy of the establishment is based on recreating the atmosphere of a Japanese cafe in every detail.

Task: Development and implementation of the concept idea for the first Nagoya restaurant in Moscow, attracting the target audience

Result: “Revenue increased due to the fact that the hall turned into a confident Instagram zone” – Maxim Lukyanov, restaurateur

2024: 3 locations in Moscow
Concept development
Interior design
Сreation of scenery
Purchase of materials
Organization of the process
Project implementation
Media: kudago
Event
Season Education
The largest conference for leading events

Task: Development of branding, individual design of each event, attracting new ones.

Result: More than 2000 people took part in the projects.
Art direction
Development of event concepts
Event decoration
Maintaining social networks
Web design
Design merch collection